Poll Your Friends

by | Nov 15, 2013 | Self-publishing

When you’re in the preliminary stages of writing a book, your immediate network is a great resource for quickly finding out the reality picture of how well your book’s core message conveys to your audience. At the same time, it’s important to stay true to your message...

Check Domain Names and Social Media Handles

by | Oct 28, 2013 | Self-publishing

Imagine that you’ve printed your book and gotten the first copy in hand. You go to buy a domain name with the title of your book—and it’s already taken. Many self-published authors learn this lesson the hard way. Social media is a critical marketing tool for every...